ADORE BELLE

ADORE BELLE is a casual brand for women founded in Korea in 2024. The brand's product lineup features adorable, kitschy designs and unique illustrations and calligraphy that express ADORE BELLE's sensibility. It is popular among women in their 20s, especially college students and young working adults. The brand concept is based on the slogan "Drawing everything adorable," and combines special artistic elements and graphics to propose a unique and contemporary style.