Ash pie

Ash pie ｜ アッシュパイ was established in 2023 in CN, as a women's feminine brand. The brand is characterized by its practical and fun clothing lineup, gaining the support of females aged 20-35 who value pieces for daily life and travel. Drawing inspiration from its name— "Ash" representing ubiquity and "Pie" signifying inclusiveness—Ash pie embraces diverse cultures and ventures into the less-explored facets of life. The brand's distinct design features include cute prints and a bold, playful aesthetic, finding a harmony between wearability and uniqueness. With signature items like printed pieces, accessories, and suits, Ash pie celebrates the idea that life is rich with interesting and special moments.