EXAMPLE

EXAMPLE is a Japanese fashion brand. Its slogan is "IT'S ALL UP TO YOU." In an era where mixing various genres in fashion is becoming commonplace, the brand aims to offer items that feel seamlessly integrated. The concept focuses on providing items that can stand as a "single example" in any style. Their representative items are characterized by their simplicity, yet they exhibit a delicate sense of balance and attention to detail, making them key pieces for enjoying diverse outfits.