mallingbooth

MALLINGBOOTH | MALLINGBOOTH is a Korean men's casual brand. Its concept is to characterize easily accessible everyday materials and provide a cute and kitschy daily life. The brand's representative item is the phone case, characterized by handwritten text. The product lineup mainly includes items that characterize easily accessible everyday materials, with the primary customer base being women in their teens to twenties. It represents a new form of brand that encourages consumption through experience and enjoyment.