Nuyet

Nuyet | ヌイェット is a South Korean casual brand for women. Nuyet creates quirky and cute products. The name doesn’t have any special meaning; it was created by reversing the name of the representative, Tae Yun. We invented an English word that didn't exist in the world so that only our name would appear in search results on portal sites, and the meaning of the name is something we aim to build as we run the brand. The representative item is a gray round-pocket backpack, characterized by a product lineup featuring quirky and cute details. Nuyet's items are mainly trendy and frequently used in daily life, targeting women in their late teens to mid-twenties.