RANDOMEVENT

Randomevent ｜ Randomevent is a unisex street brand established in China. Founded in 2012, it draws inspiration from past and present youth culture, aiming to blend cultural and social reflections. As the name suggests, it incorporates elements sampled randomly from street culture, the internet, and 90s retro, continuously influencing young people through music, art, and parties. One of its representative items is "不怎么nice" (Not So Nice), characterized by street, casual, and unisex designs. Major collaborations include Slab Town x Randomevent, Burton x Randomevent, and Vans x Randomevent. The target customer base is unisex individuals aged 18 to 29 who favor street and casual fashion.