XANADU

XANADU | Xanadu is a street brand for women originating from South Korea. With the concept of "providing a mysterious dream realm of an ideal world, an earthly paradise that does not exist in this world," it offers products with distinctive features. Its representative item is the symbolic necklace, which reinterprets the infinite changes of modern times with Xanadu's unique value and unfolds it with differentiated thinking. In addition to jewelry that mixes and matches materials such as silver, surgical steel, beads, and leather, it offers a wide range of products including goods, living items, and apparel, and is supported by a unisex demographic in their 20s to 30s.