LONQUE

LONQUE, pronounced as "LONQUE" in Japanese, was established in 2025 in Korea. It is a unisex street brand known for its "kitsch" product lineup, appealing to young women in their 10s and 20s. The brand's concept revolves around the idea of kitsch, celebrating the value found within popular culture and making it effortlessly accessible. This is intelligently captured in their signature item, the "LAYER CARDIGAN." With a rich variety in their designs, LONQUE offers a playful yet distinctive aesthetic, easily resonating with modern youth who appreciate a blend of trendy and unique fashion expressions.